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If your marketing materials aren’t selling, it might be because you’re not giving enough information to convert. Find out why long copy consistently out-pulls short copy – yes, even today! Learn some of the techniques that will make your long copy read…

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Email is a valuable business building tool that allows you almost immediate access to your prospects with no printing, production or distribution lead times or costs. In fact, email marketing has become a vital part of the marketing mix, but it is a me…

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To the small business owner, marketing can seem like a huge expense, with unpredictable results. However, if you contact the right people with the right information your marketing activities will not fail. It can be that simple!

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Many companies, though, are ignoring the most valuable resource they have available – their past or present customers. Consider the fact that it can cost as much as five times more to reach prospective customers than to contact existing ones. Clearly…

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Testimonials

“I have had the wonderful pleasure of working with Wendy Zak on a number of projects. Her professionalism, attention to detail and the efforts she makes to ensure the copy she writes reflects the personality of the vendor is second to none! Wendy never fails to meet timelines and will do whatever it takes to help your message resonate with others and achieve those goals you established. She has my utmost respect and trust. I would not hesitate to recommend her.”


Faith Wood
CEO, Inspiring Minds
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