Blog

Browsing all articles in Blog

There’s a lot of talk about how social media is changing the face of marketing.  Changing … yes.  But, can you replace your website with a facebook page? Social media is a place for conversations and interaction; with a far larger audience than you would have access to through any other medium. In fact, social […]

Read More »

Branding – Who Needs It? When you think about branding, maybe you think about corporate giants like Nike and Coca-Cola.  Branding, after all, is about spending millions of dollars on mass media advertising, isn’t it? Actually no! No matter how small your company, you have a brand – and that brand is reflected in your […]

Read More »

You’re planning a new website… you’ve explored your options and found a web company with the creativity, marketing know-how and technical expertise to design and build you a powerful, effective marketing tool.  Now you wonder whether you could just write your own copy. After all, you write well and nobody knows your business better than you; how hard can it be?

Read More »

E-mail is a valuable business building tool that allows you almost immediate access to your prospects with no printing, production or distribution lead times or costs. In fact, e-mail marketing has become a vital part of the marketing mix, but it is a medium fraught with legal* and ethical hazards. Here are some tips that […]

Read More »

One of the most common laments of the small business owner is that marketing and advertising is a necessary evil which costs more than they can afford. Many companies, though, are ignoring the most valuable resource they have available – their past or present customers. Consider the fact that it can cost as much as […]

Read More »

Contact Wendy!

[contact-form 2 "support form"]

copywriting services in calgary
copywriting services in calgary
calgary copywriting

Testimonials

“I have had the wonderful pleasure of working with Wendy Zak on a number of projects. Her professionalism, attention to detail and the efforts she makes to ensure the copy she writes reflects the personality of the vendor is second to none! Wendy never fails to meet timelines and will do whatever it takes to help your message resonate with others and achieve those goals you established. She has my utmost respect and trust. I would not hesitate to recommend her.”


Faith Wood
CEO, Inspiring Minds
Read more››