What’s one of the most common reasons I hear for not blogging?  No time! We’re all busy, and it can be tough to set aside an hour or two every week to research blog topics, write, edit and send out that blog. But it doesn’t have to be that hard.  If you’re going to sit […]

The Art of Reader-Friendly Posting Are you wondering how long your blog should be?  Will anyone read a full length article, or should you opt for something shorter?  How do you decide on a post length that is easy to read while still providing value? Well, the perfect length for your blog post is ‘as […]

Okay that’s a trick question – it’s a little like asking “what is the best colour?” But, even though opinions differ, there is a lot to be said for moderation and I recommend weekly posts as a very satisfactory middle ground: Any more than weekly can seem intrusive.  We’re all busy and as interesting as […]