Great Promotional Idea

The other day I received a package in the mail from E-Zine Articles.  How curious – I wasn’t expecting anything.

When I opened it up I found an ‘E-Zine Articles Expert Author’ mousepad, a nice pen, a pad with ‘My Next 10 Article Ideas’ written at the top of every page, and lastly (but not least!), the object of the exercise – a coupon for $97 off Premium Membership.

Do you think I went and checked out premium membership?  Of course I did!  I’ve been quite content with my free basic membership, and would probably never have thought about upgrading, but this was definitely enough to whet my curiosity.

We can all learn something from that – what will you take away?

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I have had the pleasure of working with Wendy when she wrote the copy for my website and I would recommend her highly. We met for coffee and just chatted, all the while she was taking notes during our casual conversation and the end result was amazing. She had turned my conversation into a most detailed story that had my personality attached and her attention to detail and professionalism as second to none. Wendy has a way of putting into words your very thoughts thus "Words By Wendy".

Beth Freeden
NexLevel Challenge Ltd
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