Copywriting

SEO Copywriting

To draw traffic to your website your copy must be optimized for the search engines. But are keywords and phrases enough? Learn why SEO is not always enough…

Every Sale Has Five Basic Obstacles

According to Zig Ziglar, every sale has five basic obstacles. Learn how to overcome these obstacles in your marketing copy.

Secrets of an Effective Landing Page

How is a landing page different from a Home Page? a landing page is a destination. Your visitors have arrived there as a result of strategic optimization or an ad, for instance a pay-per-click ad, and it has a specific function:

7 Secrets of a More Effective Home Page

A Good Home Page is Your Website’s Foyer When someone lands on your website via a search engine they have come with a very specific question/problem/vision in mind.  They’re on a mission and they’re looking to you for a solution. If you were sitting across a coffee table from that web visitor you’d probably start […]

The Difference Between a Home Page and a Landing Page

Sometimes the terms ‘Home Page’ and ‘Landing Page’ are used synonymously – after all, your visitors will typically land on your home page, right?

That’s true, but the two types of pages have very different jobs, and understanding that will help ensure that your entire website is more effective and more responsive.

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copywriting services in calgary
copywriting services in calgary
calgary copywriting

Testimonials

“I would highly recommend Wendy, she is full of encouraging and friendly words from her heart. I was very pleased with the results and asked her to edit my thoughts for my website services as well. Upon completion of my manuscript she understood what I was trying to say and put it into a very creative flow for others to take note of and fully understand. Thanks so much Wendy for bringing clarity to my message.”

Dorothy Sesssa
Calgary
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