Don’t Offer Too Many Choices

When trying to get your web visitors to act, don’t offer too many choices.  If you offer too many products, or donation levels or white papers (etc) you’ll actually depress your response rate.  Instead – keep it simple and make it compelling.

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Testimonials

I have had the pleasure of working with Wendy when she wrote the copy for my website and I would recommend her highly. We met for coffee and just chatted, all the while she was taking notes during our casual conversation and the end result was amazing. She had turned my conversation into a most detailed story that had my personality attached and her attention to detail and professionalism as second to none. Wendy has a way of putting into words your very thoughts thus "Words By Wendy".

Beth Freeden
NexLevel Challenge Ltd
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